Praeca
/ˈpreɪ.kə/
pray-kuh
noun
From the Latin praeco — the herald of the Roman forum, who carried announcements to the people and was paid to make sure they were heard.
We place brand advertising with the creators their audiences already follow.
For advertisers
Campaigns built creator by creator, not bought off a list. We handle matching, negotiation, briefing, delivery and reporting.
You approve every name on the roster before anything runs, and you see what each placement actually returned.
For creators
Sponsorship that fits what you already make, from brands we would put our own name beside.
We negotiate the terms, handle the contracts and the invoicing, and tell you who is paying and why before you agree to anything.
How we work
Every placement is disclosed
Audiences are told who paid for what they are watching. On every campaign, no matter who would rather they were not.
You know who you are working with
Advertisers see the creators. Creators see the advertiser. We do not run campaigns where either side is kept in the dark about who is behind the money.
Reporting you can check yourself
Platform-native numbers, not a dashboard of our own invention. If you cannot verify a figure independently, we will not put it in a report.
Get in touch
hello@praeca.comPraeca is new. If you are a brand with something to place, or a creator with an audience worth placing it with, write and we will answer properly.